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mihirsoni
Marketing is an important aspect for all business endeavours, but it’s even more important for startups. When you are at the initial stage of your startup, you are struggling to create an image of your company. Unless people know about the values of your startup and what it promises to …
mihirsoni
With the paradigm of world economics and commerce shifting towards the new generation of innovators with impressive success-stories- more and more people are coming up with increasingly brilliant startup ideas every day. Every aspiring entrepreneur dreams of his/her startup becoming the next big thing. But only those entrepreneurs have the …
mihirsoni
Starting up cannot be a flash in the pan. There are many impediments in the way of an an entrepreneur from converting his idea into a successful business. Capital, market research, finding a niche, identifying a team are some of them. Here are 10 steps that can help an entrepreneur …
mihirsoni
As an aspiring entrepreneur, having an optimistic attitude, a marketable solution to a problem and a vague plan in the name of a “strategy” is never enough. Before nose diving into an idea for a startup, you need to take a step back and have a bird’s eye-view of the …
mihirsoni
Who Says Elephants can’t dance By Ashish Mittal The constant need to innovate and lead in the world of business has become crucial for large enterprises, which means the need to frequently come up with something new and different to make an impact. But, the innovation and discovery process at …
mihirsoni
Startups are essentially of two kinds. One that starts something ground up, something that no one has thought about and is often ground breaking. This type of startup is difficult to create but once created often sees unprecedented growth. The second kind of startups that we see around us are …

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